Google has released some suggestions on how to build better metadata descriptions so you can get good results on the search results page.
In addition, Google has made an important update on how meta descriptions are generated and announced it via a blog site.
How Google Meta Explanations Build
Before deciding what information to display in the snippet of a search result, Google will go to the content within the page and issue the most relevant information.
If a page does not have a suitable source based on the user’s query, Google will consider the manual meta description and display it on the search results page.
Previously, if the page content was not the most appropriate source for creating a snippet and there were no meta descriptions, Google would draw information from DMOZ. With the DMOZ shut down, Google has disabled this operation.
He’s always telling. The first way to google upgrades is through metadata description. I made a statement on Google blog site as follows, officially confirms the statement I said.
“Good meta descriptions are short advertisements that accurately describe the content of the page. You should write that the meta descriptions should be convincing in the sense that the page is exactly what the user is looking for. ”
One of the most common problems that site owners have about meta descriptions is that they leave metadata descriptions blank. Since the Meta description section is a special area for search engines, most website owners can overlook it. Another issue is that they use the same meta description for all the pages in the site. Other problems; Irrelevant or lo w quality meta description of the subject.
Google says it’s technically not a character limit for meta descriptions, but it will be cut to match the width of the device is viewed.